Ethical issues related to retailing decisions eventuate in areas such as buying, product assortment, pricing, selling, forward buying and slotting allowances. Ethical issues in direct marketing are the subjects which are privacy, confidentiality and intrusion (Chonko, 1995: 271-280).
What are the 3 ethical questions you need to ask when facing an ethical dilemma?
Have you used this ‘ethics check’ process?…Blanchard and Peale suggest that leaders ask the following three questions when making a decision about an ethical problem:
